Employer branding | Page 13 (286 items)

Awards have recognised Australia's most attractive employers; research shows candidate's employer brand research has doubled; 12 HR tech companies have been singled out for development; and two employers have expanded their paid parental leave schemes.

Four types of metrics are crucial when measuring return on investment in employer branding efforts, a specialist says.

A growing organisation is using employee blogs and adapting marketing strategies to build a strong pipeline of prospective candidates, according to its head of marketing.

The traits people seek in prospective employers vary greatly depending on their chosen professions, according to new research by an employer branding specialist.

Nearly one in two managers believe their leadership skills are at best average, according to new research. Meanwhile, the drop in Australian cities' cost of living is "good news" for employers; LinkedIn has announced which employers are the most attractive; and more.

A new report has outlined how technology and artificial intelligence will affect HR in future workplaces, while another explains which jobs will be most affected. Meanwhile, an inquiry has recommended portable long service leave be established; a report has found organisations are failing to differentiate their employer brands; and more.

A strong brand doesn't always make it easier to recruit the right people, according to an HR leader whose company is running novel programs to raise awareness of its opportunities.

Employer brands are suffering as a result of "appalling" recruitment processes, according to new research. Meanwhile, read how the Federal Government aims to reduce youth unemployment; what HR's "biggest problem" is; and more.

A well-articulated mission statement ranks among employers' most effective tools for improving candidate selection and quality of hire, according to an employment branding professional.